Overseas Investment Immigration Study Abroad Property Expo
Shanghai time: March 13-15, 2026
Venue: Shanghai World Trade Exhibition Center
The exhibition covers four main themes: overseas real estate, overseas immigration, overseas study abroad, and overseas investment. The three-day exhibition will feature professional immigration exhibitions from over 40 countries and regions including Europe, North America, Asia, Australia, and Africa. Lasts for three days. 200 settled institutions, about 8000 precise high-end passenger flow, cooperation and promotion by Baidu, Tiktok, Xiaohongshu, Station B, Zhihu, Metro, overseas online media and other media
Exhibition Hotline: 13681692751 (same as WeChat)
Official website: www.qs-expo.com
The 30th Shanghai Overseas Immigrant Property and Study Expo (QSE 2026) will kick off at the Shanghai World Trade Exhibition Center from March 13th to 15th, 2026. As the flagship exhibition of the industry covering more than 40 countries and gathering more than 180 exhibitors, this event has a display space of 10000 square meters, which deeply fits the market dividend of “compound annual growth rate of 12.6% in the overseas consulting industry”. It deeply integrates technological innovation, policy interpretation and precise docking, and through ten core dimensions, creates a full chain empowerment system of “brand display customer conversion long-term growth” for participating enterprises, becoming a key pivot for cross-border service industry to break through development bottlenecks.
Technology+professional dual wheel drive, showcasing the enterprise’s hard power in three dimensions
The display of corporate image and strength has upgraded from traditional promotion to a dual presentation of “technology landing+professional endorsement”. This exhibition provides diversified and innovative display carriers for participating companies: overseas real estate developers can immerse visitors in Southeast Asian school district houses and European commercial complexes through the virtual exhibition hall of the metaverse; Immigration agencies can use AI policy matching systems to calculate in real time the suitability of new policies such as the Canadian H-1B acceleration channel and Portuguese fund immigration for clients in 2026; Study abroad service agencies can visually present the application paths for emerging popular directions such as artificial intelligence and carbon management through interdisciplinary professional maps. Relying on the authoritative endorsement of the exhibition “Shanghai’s Only Professional Cross border Service Exhibition”, enterprises can simultaneously demonstrate their technological deployment capabilities, such as the real-time multilingual interaction ability of AI voice customer service systems such as Voicefox, or the efficient processing solution of blockchain degree authentication. As practiced by a European immigration agency, through the combination of “New Policy Interpretation+AI Tool Demonstration”, brand professionalism awareness has been increased by 52%, injecting hardcore support for trust building.
Precise customer base+digital tools, ultimate reduction of access costs
In the traditional cross-border service field, enterprises face the cost dilemma of “scattered customers and inefficient screening”, while this exhibition achieves the optimal cost solution through “data screening+technology empowerment”. The exhibition selected over 20000 precise customer groups with “liquid assets ≥ 3 million+clear cross-border needs” from 1.04 million high net worth individuals through AI algorithms. Leveraging the advantages of the Hongqiao transportation hub, customers can directly reach the exhibition hall via Metro Line 10, reducing the cost of attendance by 60%. For enterprises, there is no need to invest huge amounts of money in national exhibitions. They only need to complete “batch docking+precise screening” at the exhibition site, reducing comprehensive customer development costs by 40%. More noteworthy is the introduction of an AI pre communication system at the exhibition. Customers can submit their requirements in advance through the official platform, and enterprises can use intelligent customer service to complete the first round of consultation classification. The on-site focus is directly on high intention customers, reducing the proportion of ineffective communication from the traditional model of 35% to 8%, and concentrating resources on core service conversion.
New policy dividends+scene adaptation, significantly increasing the chances of signing contracts
The structural adjustment of global immigration and study abroad policies in 2026 has created a unique window period for exhibition signing conversion. Set up a “2026 New Policy Interpretation Zone” at the exhibition site, where enterprises can promote policy dividend projects in a targeted manner, such as the 7 major PR channels in Canada, the 6-year work visa for remote areas in Australia, and the German Blue Card salary reduction threshold, which can accurately reach customers seeking policy opportunities; In the study abroad sector, trend products such as cost-effective destinations in Europe and Asia and interdisciplinary professional applications can match the needs of pragmatic families. Data shows that the signing rate of “policy adapted products” in similar exhibitions reached 18%. A Canadian immigration agency once achieved excellent results by signing 36 groups in 3 days through the “work visa to PR fast track” promotion at the exhibition site. In addition, the exhibition has launched an “exclusive signing gift package for exhibition extension”, which includes value-added services such as free legal consultation and cross-border payment fee reduction. With the one-stop process of “consultation evaluation signing”, the industry’s average conversion cycle has been shortened from 7 days to 48 hours, significantly improving the signing efficiency.
Cross border scenarios+emerging customer groups, expanding potential customer boundaries
The core value of exhibitions lies in breaking through the limitations of traditional channels and exploring incremental markets. This exhibition not only covers core customer groups such as high net worth investors and study abroad families, but also expands emerging potential customers through cross-border cooperation: jointly holding the “Cross border Asset Allocation Forum” with high-end business schools and private banks to reach the group of business owners; Set up a “Young Study Abroad Planning Zone” to attract parents of children aged 3-12 who plan ahead for their children; Add a “ESG Cross border Investment Zone” to connect with the new generation of investors who are interested in green immigration and sustainable study abroad programs. Among these potential customers, 45% are in the “budding stage of demand”. Through the “scene experience+trend guidance” of exhibitions, such as metaverse study abroad experience, ESG project live streaming, etc., they can gradually cultivate into long-term customers. As demonstrated by a certain overseas real estate company, the proportion of “young study abroad parents” who were connected through exhibitions and converted into overseas school district housing buyers reached 28% two years later, creating a sustainable customer reserve pool for the company.
Intelligent interaction+process optimization, comprehensively improving communication efficiency
Efficient communication is the core prerequisite for contract signing conversion, and this exhibition is creating a new communication ecosystem through “technology empowerment+process reconstruction”. Enterprises can use multilingual AI real-time translation tools to solve communication barriers in multiple languages such as Chinese, English, and Sino German, with a speech recognition accuracy rate of 98%; By using the exhibition reservation system, we can lock in the one-on-one negotiation time slot for potential customers in advance, avoiding queuing and waiting on site; The combination mode of “theme preaching+group discussion” can achieve efficient switching between “one to many batch transmission+one-on-one deep communication”. Compared to traditional online communication, face-to-face communication at exhibitions combined with AI assisted tools has increased information transmission efficiency by 40%. Especially for complex asset allocation plans and immigration policy details, on-site visual demonstrations and instant Q&A can quickly clear decision-making barriers, allowing enterprises to complete effective communication equivalent to one month’s normal volume within three days.
Bi directional interaction+demand response, deep and harmonious supply-demand relationship
The exhibition has broken the traditional model of “one-way promotion by enterprises” and built an interactive ecosystem of supply and demand symbiosis. Enterprises can accurately capture customers’ core demands through on-site demand research questionnaires, interactive experience area feedback, and other forms: immigrant customers’ attention to “policy stability”, overseas families’ emphasis on “employment support”, and real estate investors’ consideration of “rental return rate”. At the same time, customers can comprehensively understand industry service standards and corporate advantages through various channels such as “multi brand comparison consultation” and “expert review panel Q&A”. For example, overseas real estate companies can adjust their promotion strategies in real-time based on customer feedback on “location+budget”; Study abroad agencies can optimize their program combinations based on the needs of families for “cost-effectiveness+professional prospects”. This bi-directional adaptation based on real needs enables cooperation to be built on mutual understanding, resulting in a 65% increase in customer satisfaction and a long-term retention rate of 90%, far exceeding the industry average.
Digital experience+full chain services, upgrading the quality of service experience
High quality service experience is the key to differentiated competition for enterprises, and this exhibition provides diverse scenarios for service innovation. Exhibitors can use VR technology to allow customers to “immerse themselves” in overseas real estate and university environments; Real time generation of personalized immigration assessment reports and study abroad planning plans through AI customized systems; Collaborate with law firms and cross-border payment institutions to provide on-site supporting services such as document notarization and fund transfer. More innovatively, the exhibition has introduced the “Overseas Landing Service Appointment” function, where customers can make on-site appointments for follow-up services such as airport pick-up, rental, language training, etc., forming a full chain support of “exhibition docking overseas landing”. A certain Australian study abroad agency provided an integrated service of “AI school selection+overseas accommodation reservation” through an exhibition, with a customer experience rating of 9.2 points, becoming the core carrier of word-of-mouth communication.
Data integration+intelligent analysis, efficient collection and summary of information
Exhibitions are a ‘value oasis’ for industry information, providing comprehensive data collection channels for enterprises. Enterprises can collect core data such as customer needs, policy attention, and competitor preferences through electronic questionnaires, interactive check-in, and consultation records; With the help of data analysis tools provided by the exhibition, quickly complete the visualization report of “demand portrait+trend insight”. At the same time, by participating in industry forums and competitor inspections, companies can synchronously obtain market dynamics: policy adjustments in the immigration field, changes in professional popularity in the study abroad market, and regional investment hotspots in the real estate sector. A certain overseas real estate company found through exhibition data aggregation that the demand for “Southeast Asian small apartment+rental return type” products has increased by 30%, and quickly adjusted its project introduction strategy to seize market opportunities. This dual collection of “customer data+industry data” provides precise support for enterprise strategic decision-making.
Global matrix+content innovation, multi-dimensional amplification of brand influence
This exhibition has built a three-dimensional promotional network of “offline scenes+online coverage” to help enterprises expand their brand awareness. At the offline level, enterprises leverage the exhibition’s 10000 square meters of display space and exposure opportunities with over 20000 visitors to strengthen their brand awareness through special booth design, themed speeches, interactive experiences, and other forms; On the online level, the exhibition is linked with platforms such as Tiktok, video number and Xiaohongshu to carry out the live broadcast of the theme of “cross-border life planning”. Enterprises can participate in the creation of content such as “popular project promotion” and “new policy interpretation”, reaching more than 1 million potential customers online. More contagious is the launch of the “Cross border Planning Expert Challenge” at the exhibition, where participating companies can guide customers to share their consulting experiences and achieve secondary dissemination through UGC content. Data shows that participating companies have seen an average increase of 200% in brand online exposure and a significant increase in overseas market awareness through exhibition promotion matrices.
Trend insight+competitor analysis, deepening product market research
Exhibitions are the “touchstone” for product optimization, providing companies with a direct market research environment. The three major trends of “AI technology penetration, policy differentiation, and pragmatic demand” presented by the industry in 2026 can be quickly verified through on-site feedback at exhibitions: enterprises can observe customers’ acceptance of AI tools, their attention to different national policies, and determine the direction of product technology adaptation; By analyzing the display focus of competitors and customer feedback, we can identify our own differentiation advantages. For example, study abroad agencies can adjust their service product structure based on the customer’s demand for interdisciplinary consulting; Immigration agencies can optimize project portfolios based on changes in customer consultation in regions with policy tightening, such as the UK. At the same time, the global resources gathered by the exhibition enable enterprises to quickly understand international market trends, such as the rise of Southeast Asian immigration and the innovative model of European fund immigration, injecting inspiration into product innovation and ensuring that services always meet market demands.
In the critical period of “technological change+policy adjustment” in the global cross-border service industry, the 2026 Shanghai Overseas Immigration, Real Estate and Study Abroad Expo has built a core platform for participating companies to “link needs, capture opportunities, and achieve growth” with ten core empowerment dimensions. From technology empowered brand display to precise and efficient customer docking, from policy dividend signing to long-term ecological construction, exhibitions are not only a short-term performance booster, but also a strategic pivot for enterprises to grasp industry trends and achieve sustainable development. From March 13th to 15th, at the Shanghai World Trade Exhibition Center, this industry event will gather global resources and domestic demand to jointly write a new chapter in the cross-border service industry with participating companies.
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