Overseas Investment Immigration Study Abroad Property Expo
Shanghai time: March 13-15, 2026
Venue: Shanghai World Trade Exhibition Center
The exhibition covers four main themes: overseas real estate, overseas immigration, overseas study abroad, and overseas investment. The three-day exhibition will feature professional immigration exhibitions from over 40 countries and regions including Europe, North America, Asia, Australia, and Africa. Lasts for three days. 200 settled institutions, about 8000 precise high-end passenger flow, cooperation and promotion by Baidu, Tiktok, Xiaohongshu, Station B, Zhihu, Metro, overseas online media and other media
Exhibition Hotline: 13681692751 (same as WeChat)
Official website: www.qs-expo.com
The 30th Shanghai Overseas Immigrant Property and Study Expo will grandly kick off at the Shanghai World Trade Center from March 13-15, 2026. This industry event, which gathers high-quality resources from more than 40 countries and regions around the world, covers the entire industry chain of overseas real estate, immigration planning, study abroad services, and supporting financial and legal services. It is the core platform for cross-border service enterprises to link precise customer groups and explore market opportunities. In the current era of continuously increasing demand for global resource allocation, this expo has created a one-stop development platform for participating companies, from brand display to customer conversion, from market research to industry deepening, through professional positioning, precise customer matching, and diverse communication forms. Exhibitors will rely on the aggregation effect of the exhibition to fully demonstrate their brand image and comprehensive strength. While reducing customer acquisition costs and improving communication efficiency, they will achieve the core goals of expanding potential customers and increasing signing rates. They will also be able to accumulate industry information and optimize product services through deep supply-demand docking, promoting long-term development of enterprises in the cross-border service track.
Participating in this expo is an excellent opportunity for enterprises to visually showcase their brand image and comprehensive strength. As a professional overseas real estate, immigration, and study abroad exhibition in Shanghai, this exhibition plans a large-scale display space to attract high-quality exhibitors from all categories, including overseas real estate developers, immigration agencies, and study abroad service platforms, to compete on the same stage. High net worth investors, study abroad planning families, industry cooperation institutions, and other precise customer groups gather on site. Enterprises can present their core advantages such as qualifications and licenses, professional service teams, global resource layout, and standardized service system in a three-dimensional manner through distinctive booth design, real-life display of core projects, and systematic display of successful cases, allowing customers to perceive the professionalism and hard power of the enterprise up close. At the same time, the executive speeches, keynote speeches, and project promotion events held at the exhibition provide a platform for enterprises to express their brand concepts, interpret industry trends, establish a professional and authoritative brand image in the industry, consolidate their leading position or enhance their industry recognition. Compared with fragmented online promotion, this immersive offline display is more persuasive and can quickly establish customers’ trust in the brand, laying a solid foundation for subsequent business docking.
In the market environment of high customer acquisition costs and increased difficulty in customer group screening, this expo has significantly reduced the overall cost of visiting customers for enterprises. In the traditional customer acquisition model, enterprises need to invest a large amount of manpower and material resources in global market promotion, multi-level customer group screening, and even cross regional visits. This not only consumes time and effort, but also faces problems such as low customer group matching and imbalanced input-output ratio. Through targeted invitations and precise promotion, this exhibition has identified core customer groups with clear overseas property, immigration, and study abroad needs in advance, achieving a centralized gathering of precise customer groups. Enterprises no longer need to screen a large number of customer groups, but can communicate face-to-face with target customers at the exhibition site, eliminating intermediate promotion, screening, visits, and significantly reducing the time, manpower, and capital costs of acquiring customers. At the same time, the exhibition will concentrate and integrate precise customer groups from different regions and levels of demand. Enterprises can connect with a massive number of target customers in just three days, achieving a multiple level improvement in customer acquisition efficiency. Every market investment can be transformed into actual customer docking opportunities, achieving the maximization of input-output ratio.
Accurate customer matching and immersive negotiation scenarios directly provide core support for enterprises to increase their chances of signing contracts. The exhibition site is not only a display platform, but also an efficient trading and negotiation scene. The organizer has specially set up a one-on-one consultation area and a deep negotiation room to provide guarantees for private communication and deep docking between enterprises and customers. Enterprises can rely on a professional service team to provide personalized solution design for potential customers, from overseas property layout selection and investment income analysis, to real-time interpretation of immigration policies, customized planning of application processes, precise matching of study abroad institutions, and professional guidance on application materials, to achieve full process and one-stop professional answers. Compared to the information bias and trust barriers of online communication, face-to-face communication offline allows companies to more accurately capture customers’ core needs and potential concerns, and provide targeted solutions in a timely manner, improving customer decision-making efficiency. At the same time, enterprises can launch exclusive preferential policies and customized service packages in conjunction with exhibitions to further stimulate customers’ willingness to sign contracts. This “precise docking+on-site negotiation+exclusive benefits” model can effectively shorten customer decision-making cycles, quickly convert potential customers into successful customers, and achieve a significant increase in signing rates.
The full industry chain layout and diverse customer structure of this expo provide a broad space for enterprises to expand their potential customer boundaries. From the perspective of horizontal expansion, the exhibition attracts customers from different regions across the country, including high net worth individuals pursuing overseas asset allocation, as well as families with urgent needs for studying abroad or immigration. Enterprises can use exhibitions to break through geographical limitations, explore potential customers across regions, and expand their market reach; From a vertical expansion perspective, the exhibition gathers upstream and downstream institutions such as overseas real estate, immigration, study abroad, legal, financial, language training, etc. Enterprises can efficiently expand their industry cooperation customers at the exhibition, form industry cooperation alliances through resource complementarity and business linkage, and achieve the sharing and conversion of customer resources. In addition, the forms of customer retention and intention registration at the exhibition site can enable enterprises to collect a large amount of potential customer information, providing rich customer resources for subsequent private domain operations and continuous follow-up, realizing the transformation from one-time on-site docking to long-term customer mining, and accumulating a continuous customer reserve for enterprises.
The diversified communication scenarios created by the exhibition have effectively broken down the barriers of traditional business communication and greatly improved the communication efficiency of enterprises. This expo focuses on “efficient docking” and has built a diversified communication system that integrates customer communication, industry exchange, and cooperation negotiation. Enterprises and customers can directly answer customer questions through on-site real-time negotiations without going through repeated online information confirmation, achieving maximum communication efficiency; The precise matchmaking platform built by the organizer can conduct two-way matching in advance according to the needs of enterprises and customers, allowing enterprises to have targeted and in-depth communication with high intention customers, avoiding ineffective communication, and improving the accuracy of communication; At the same time, the industry exchange area set up at the exhibition allows enterprises to quickly connect with peers and upstream and downstream partners, explore industry development trends, explore cross-border cooperation models, and achieve efficient transmission of industry information. This intensive communication scenario allows enterprises to complete far more than daily communication volume in just three days, greatly improving the dual efficiency of business communication and industry exchange.
As the core bridge linking supply and demand, this expo effectively promotes the harmony of supply and demand relationships and helps build a healthy industry ecosystem. In the overseas immigration, real estate, and study abroad industry, information asymmetry between supply and demand is the core issue affecting cooperation. Customers find it difficult to fully understand global high-quality resources and standardized industry services, and companies also find it difficult to accurately capture customers’ real needs and market pain points. This expo aims to achieve equal information exchange between supply and demand through the display of resources across the entire industry chain and transparent service docking. Customers can compare the products and services of multiple companies at the expo and choose the most suitable solution based on their own needs; Enterprises can accurately grasp market demand and customer pain points through deep communication with customers, and optimize service systems in a timely manner. At the same time, the interactive experience and customer feedback at the exhibition site enable enterprises to directly receive customer suggestions and demands, adjust service strategies in a timely manner, and improve customer satisfaction. This two-way information exchange and demand matching transforms the supply-demand relationship from a simple commercial cooperation to a mutually beneficial interaction. It not only enhances the experience of a single cooperation, but also accumulates high-quality customer reputation for the enterprise, achieving customer retention and referral.
Participating in this exhibition also provides practical scenarios for enterprises to enhance their service experience and create differentiated competitive advantages. In the current era of intensified homogenized competition in the industry, high-quality service experience is the key to building core competitiveness for enterprises. Exhibitors can provide customers with a one-stop service experience at the exhibition site, from initial demand consultation, exclusive solution design to subsequent service docking, to achieve professional and efficient service throughout the entire process, allowing customers to feel the professionalism of the brand; In response to customers’ personalized and customized needs, enterprises can form a special service team on site to provide one-on-one answers and demonstrate their customized service capabilities; At the same time, enterprises can use the exhibition platform to introduce intelligent service tools, such as overseas real estate VR viewing, intelligent immigration policy inquiry, intelligent matching of study abroad plans, etc., to provide customers with a more convenient and technological service experience. In addition, through customer communication at the exhibition site, enterprises can further improve their post exhibition customer follow-up system, establish exclusive service channels, provide customers with continuous and refined services, further enhance customer service experience and brand loyalty, and make enterprises stand out in homogeneous market competition.
As a hub for aggregating industry information, this expo provides rich channels for enterprises to collect and summarize industry information, helping them grasp industry development trends. The exhibition gathers high-quality industry resources and the latest developments from around the world. Enterprises can timely collect core industry information such as changes in immigration policies, overseas real estate market trends, and trends in the study abroad education industry from around the world through in-depth exchanges with peers, overseas cooperative institutions, and industry experts; Through on-site customer research and demand communication, the system summarizes core market information such as customer demand changes, consumption preferences, and price sensitivity; The organizer will also organize industry forums and policy interpretation meetings, inviting consulate officials, industry experts, and senior consultants to share cutting-edge industry information and authoritative market data. After collecting, summarizing, and analyzing these information systems, enterprises can form a complete industry information database, providing accurate data support for strategic decision-making, global market layout, and service system optimization, making the development of enterprises more in line with industry trends.
At the promotional level, this expo has created a multi-dimensional promotional matrix for enterprises that covers both online and offline areas, achieving maximum brand exposure. The organizer relies on strong media resources and collaborates deeply with mainstream financial media, real estate media, educational media, and social media platforms to provide comprehensive and multi-dimensional publicity and reporting on the exhibition. Participating companies will use the official media exposure of the exhibition to achieve online widespread dissemination of their brand; The outdoor advertisements, promotional materials, and booth displays at the exhibition site have achieved precise offline exposure of the enterprise brand; At the same time, the online live streaming and short video dissemination offered by the exhibition allow enterprises to showcase their projects and negotiate scenes in real time, reaching more potential online customer groups. This multi-dimensional promotion model, which combines online and offline channels, links industry media and mass media, and complements on-site display and online communication, breaks the limitations of a single promotion channel, maximizes the brand exposure of enterprises, and greatly enhances their industry awareness and market influence.
In addition, the exhibition also provides enterprises with the most authentic and vivid product and market research scenarios, helping them optimize their product system and accurately layout the market. Market research is a prerequisite for enterprise product iteration and market expansion, and the massive and precise customer base and exhibitors from the entire industry chain gathered at the exhibition site provide excellent research samples for enterprises. Enterprises can directly understand the real demand changes in the market for overseas real estate, immigration, and study abroad products through face-to-face communication with a large number of precise customers, such as customers’ preferred overseas real estate regions, core demands of immigration projects, selection criteria for study abroad schools, etc; By showcasing and communicating with peers on the same stage, accurately analyzing the strengths and weaknesses of one’s own products and services, and finding directions and breakthroughs for product optimization; By understanding high-quality resources from different countries and regions around the world, we aim to explore emerging market opportunities, such as overseas property projects in niche countries, emerging immigration policies, and specialized study abroad courses. Based on the real market research results of the exhibition, enterprises can adjust their product structure in a timely manner, optimize service plans, accurately layout market hotspots, make their products and services more in line with market demand, and enhance their core competitiveness in the market.
The 2026 Shanghai Overseas Immigrant Property and Study Expo is not only an industry event that gathers global resources, but also an important opportunity for cross-border service enterprises to seize market opportunities and achieve leapfrog development. At this grand event, enterprises will achieve a dual display of brand image and comprehensive strength. While reducing customer acquisition costs and improving communication efficiency, they will also achieve the core goals of expanding potential customers and increasing signing rates. This will enable them to consolidate industry information, optimize product services, and harmonize the industry ecology through deep supply-demand integration. With the deepening of globalization, the demand for overseas real estate, immigration, and study abroad markets will continue to be released. This expo will become a core platform for enterprises to connect global resources, explore market increments, and build industry cooperation alliances. It will help participating enterprises achieve dual growth in brand and performance in the cross-border service track of the new era, and create a new future for enterprise development.
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